Marketing Director
JOB_52626684596040Job type
PermanentLocation
LondonWorking Pattern
Full-timeSpecialism
CommercialIndustry
PharmaceuticalsPay
Up to £120,000 per annum
Marketing Director
Your new company
A pharmaceutical company who are passionate about making their rich pipeline of women's health medicines available in the UK, to ensure that a woman has a choice in the areas of health that matter to her and that her needs are met.
Your new role
Develop and implement the omnichannel marketing strategy in the UK, including product positioning for the portfolio, support for market access, market penetration, HCP and patient engagement.
- Define and build the market pre-launch strategy for global products: define market research and data-driven strategy focused on identifying the needs in the market and developing a strategy for entry.- Develop and deliver robust marketing plans to improve market access and commercial performance. Develop long-term product lifecycle strategies aimed at maximising the value and the consistency of the brand.
- Work with UK leadership team to analyse portfolio performance and implement market strategies and tactics that can be successfully delivered against deadlines and budget with tangible brand enhancement.
What you'll need to succeed
Degree in Science, Business Management or similar, MBA or master's degree in marketing and Sales and/or Digital Marketing will be very valuable.
10 years + experience in a similar position in leadership Marketing roles in Pharma.Understanding the pharmaceutical Rx landscape, market access, product positioning, pricing, promotion and placement aspects of the UK pharma business with relevant know-how on practical ways to improve profitability of portfolios.
Strong understanding of digital marketing channels, including SEO, SEM, social media, email marketing and content marketing.
Flexibility and open mind
What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion about your career.
Talk to Marie Cooper, the specialist consultant managing this position
Located in London-City, 5th Floor, 107 Cheapside, Telephone 02034650048